Konata Mon Aug 31, 2009 2:33 pm
I think the PS3 is better supported in Europe because it gets more Europe features (Such as Play TV and VidZone). A lot of what makes the 360 a popular console in America are features which no one else gets. Things like Netflex. The PS3 is advertised in Europe better too. It being region free will also be a boost to some especially savvy individuals as well. Plus, their internet over in Europe ain't as strong as it is in America, so the online is less of a concern. To me, thats where I see most of the 360's strength. It lies in its online capabilities. Without those, it has weaker (and less) exclusives than the PS3 and also has an extrodinarily large failure rate and a lot less features. On the other hand, the PS3 has free online, which while not as good, is good enough for people who only play occassionally online due to their poor connection. There is also the strength of the Buzz and SingStar brand!
Thats how I see it anyway!
Regardless, the price point probably (unfairly) turned many people off because the PS3 is more expensive than the 360. The Playstation products and the Nintendo Produects are priced by doubling their RRP in America for New Zealand, which isn't in line with the exchange rate at all. The 360 didn't have that, it was priced in line with the exchange rate. Plus in the beginning it had more exclusives and came out faster, so the PS3 will still struggle with that barrier to overcome even in Europe I think.
While developers treat Europe like shit, this doesn't effect the way console makers treat Europe.
I think you're on to something in regards the casual gamer. I think the price point is getting there for casual gamers. GT5 could very well get that market. On the other hand, the Playstation brand has to contend with the Wii. I know in the Oceania market the Wii has not hit it off. Unsure about Europe. In America it is nuts. I don't know if casual gamers will jump on games like GT5 like they might have once upon a time. I can see casual young men or young teenage boys doing that. Again though, in America, there is still a lot the PS3 has to fight off, namely the 360's online capabilities and the fact that their friends have one. Online gaming rules and people buy what their friends have, especially in America. Plus, the gap between the PS3 and the 360 is substantial. Sony would have to move an extra 7 million units or something over what the 360 moves this year, and keep in mind the 360 is also getting a price drop.
I could see Europe causal markets being pulled in by the strength of a lower price point and Buzz/SingStar, since those are brands Europe responds too.